How To Design An Ideal Checkout Screen For An E-Commerce Mobile App
Anirudh Bhardwaj | 11th June 2018
If you are running an e-commerce business, having just a website doesn’t work anymore. As you all know, a majority of people use mobile phones these days instead of desktops and laptops. In 2019, the estimated total of worldwide mobile users will reach over 62.9 percent, showing the major inclination of people toward the mobile platform. It has, therefore, become crucial to design a mobile app that presents a handier mobile-specific version of the website. One of the rudimentary steps to keep in mind while designing a website is to gain maximum conversions, increase CTR and boost sales. Same goes for the mobile app design. Every section of the app should be designed in a way that it presents a user-friendly UI as well as an excellent UX.
As it turns out, the mobile check out screen in an application is just as important as any other screen. Ultimately, this is the page that will get you conversions and if this page is confusing, it may affect your sales. It is, therefore, necessary to design the mobile checkout screen with perfection. Following are some useful tips to help you design an ideal checkout screen for your mobile app.
Essential Points To Take Care While Designing An Ideal Checkout Screen For A Mobile App:
Easy Editing:
Make sure to provide an easy navigation from a product page to the checkout page. The entire flow should be quick and simple. Besides, you must allow easy editing at every step so that the users never feel like going back or starting all over. It is always advisable to provide an editable shopping cart so that the users can easily change the quantity, size, color or style of the product any time they want.
In a nutshell, make the checkout process as simple as it can be and remove any kind of unnecessary resistance, to say the least.
Payment Methods:
Linking payment methods to your website and app is another important step. Try to add as many payment methods as you can so that the users don’t have to make any improvisations while making payment. Also, it would be great if your app is adroit enough to save the recent payment methods of the users for an easy checkout in future. Most e-commerce business apps are offering this kind of payment options and it limits the entire checkout process to just a few taps on the screen.
Purchase Overview:
Don’t forget to provide a final purchase overview before the payment is processed. This will help the user to ensure that he’s purchasing the intended product from your app without going back. Providing this option saves you from future complications and improves the UX of your app. For example, if a user orders a wrong product by mistake, then obviously he/she would ask for return or exchange upon receiving the product. So, you’ll have to initiate a refund or carry out the desired action which only adds to the complexities.
Conclusion:
As we know, sales of the mobile phones are rising in a large number, for using internet people are more dependent on mobile phones. It shows that the paradigm of the users is changing. While designing a mobile app, a designer must take care that the shopping cart must be editable, latest payment methods must link with the application and also purchase over should be there, so that user gets an overview of the product which he or she has purchased.
