Unconventional UX Design Trends to Follow in 2020-2021

Ashutosh Chandra | 28th August 2020

Digital experiences and the users’ expectations change every day. Some old trends become outdated, while some gain the ground and new trends begin. Designers and entrepreneurs should keep a check on the new trends and implement them to stand out from the crowd. Now, why is it essential? Because customers visit tons of websites every day, and to draw their attention your website must be visually exceptional and appealing. To make it into reality, great UI UX design services are available.

So in this blog, we will look at some unconventional UI/UX design trends of 2020-2021 that popular brands implement. So, let’s begin.


UX Design Trends to Follow in 2020-2021:


Dark Mode


Dark mode

Source: DStudio


Dark mode is the hottest web design trend in 2020. Popular brands such as Apple, Instagram, Android, etc. are offering this dark mode theme in their products. Dark mode has gained popularity due to the following core reasons:

  • An ultra-modern look
  • Enables pop-up and to highlight other design elements
  • Reduces eye strain in low-light conditions
  • Retains device battery power

Most apps, smartphones and OS provides users with an option to activate the dark mode. For instance, Apple and Android phones.


Also, Read | 5 Excellent Examples Of UX Design


Immersive 3D



The trend of 3D has always been fascinating and still fascinates almost all of us. This trend is going to increase in the future as well. For UI UX designers and entrepreneurs, it would be a good idea to combine websites and 3d. This combination can transcend the boundaries between virtual space and real life. It would encourage potential customers to stay longer, which may result in a higher conversion rate. But, for a successful implementation of 3D graphics on a website, the high performance of the website is essential.


Artificial Intelligence




Artificial Intelligence

Source: Sitepoint


AI is also one of the hottest trends in technology, and we are going to see them in designs as well. Don’t get astonished if there’s an integration of AI into almost every possible product. It will ease the work in almost every field. With AI in the trend, people will see products personalized according to their needs. It’s because AI collects large amounts of personal data.

With AI, products absorb information about a user’s behavior which in turn assists the user with a better user experience. This ultimately results in a higher conversion rate. AI can also save a lot of time for designers as well. They won’t have to fabricate hundreds of onboarding screens, but rather just focus on delivering smoother experiences.



Related Good User Experience Design Creates Apt Artificial Intelligence


Augmented Reality



Augmented Reality

Source: House of Plants AR Concept by Nathan Riley


In 2020-2021, there might be UIs that aren’t just fixed to screens. Instead, they might take place within the real-world environment. This technology, which we call augmented reality, is going to rule in the future.

Big brands Google and Apple have already introduced their own AR developed platforms, namely ARCore and AEKit.

That’s why designers need to prepare themselves for this upcoming trend and expand their skills with the upcoming AR UI kits. The knowledge of creating AR interfaces might become a very useful skill in the upcoming years.


Virtual Reality



Virtual Reality

Source: Oculus Quest — hand interaction feature


Virtual reality has progressed a lot in the year 2019. It has impacted a lot of users, and so we can call it the internet of experiences.

In virtual reality, VR headsets bring most of the excitement to the gaming experience. But since the launch of Oculus Quest, many opportunities have opened up in other industries as well. For example, it would be possible now in healthcare to cure phobias, or to enhance student interactions in the education system.

Designers must also prepare themselves to search for opportunities for creating virtual spaces for collaborations. While doing so, they must note that not all users have a VR headset. In that case, they can think of a mixed platform solution.


Skeuomorphic Design




Simple Music Player by Filip Legierski


In a skeuomorphic design, the design elements come up in a very realistic manner. It simulates a real-life object as much as possible.

In skeuomorphic designs, there’s a combination of soft shadows and gradients which brings design elements to life, making it seem real. But as we live in a fast-paced world, it can be quite challenging to develop a skeuomorphic design. Also, not to mention, the additional effort of making a screen responsive with all the combined skeuomorphic elements. But let’s see what the future brings to this approach.



The finest UI trends are ones that are visually compelling and improves the overall experience and usefulness of a digital product. The trends we discussed above will continue to grow and evolve. So, keep following the trends to keep yourself updated.

Planning a design or research project? Get in touch with our UX design studio for our services and for more assistance.

About Author


Ashutosh Chandra

Ashutosh is a blogger and technical writer at Oodles, who covers topics ranging from Branding, UI/UX design, Graphic design to other design and technology-related matters.

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