Learnability is an essential component of the website User Experience Design. The web interface that you create for your site must incorporate easy learnability options to help the users get most out of it and should be able to accomplish tasks they are willing to perform. Whenever we think of a good interaction design, the objective is to make people learn quickly and remember how exactly the website interface works.
Not all the features of your website might be useful to the users. When we talk about the usability, the focus is on providing easy navigation to various pages and implementing tweaks that help the users perform tasks with more ease. However, the web users are turning smarter every day and they are aware of most of the rules associated to the website usability and learnability.
At present time, learnability is a new name for the usability. The more you work on learnability, the better gets your usability. Having known the impact of a better user experience, it is more than the need to focus specifically on the factors that can delight users with ease of access.
Effectiveness: It determines how many rules are learned by the users, or what percentage of users successfully learn and are able to use the design.
Efficiency: The amount of time consumed by the users to learn how to use a web interface and their efficiency in doing so.
Satisfaction: How likely are users to evaluate your design. When we talk about satisfaction, the objective is to answer all the questions that might hit the minds of the users.
Errors: It is the measure of faults encountered during the navigation, and even though a user commits any mistake, learnability approaches should be able to handle those errors in shortest possible time.
The foremost step before you begin to design is to look for how you want users to act on the homepage. It is likely that this will change depending on the website and the goals.
When you have decided what you want visitors to do, it would be easy to plan the design. Based on the requirements, work on links, feature buttons, or forms that would encourage user behavior.
A homepage is the center point to design for learnability. As soon as the user visits your homepage, they must be able to learn how to proceed further. Here, I will walk you through some of the key points that are effective while designing for learnability.
When you drive users to your page, you need to draw them towards engaging elements. These can be signup/login buttons, blog posts, or highlighted items to buy.
The creative design technique you should apply is the heavy contrast. Make use of some extra whitespace and bigger text. Make efforts to create stand out elements right from the very first-page load users get delighted
The more a user engages on your homepage, the more comfortable they are.
While ensuring the comfort zone, make sure this natural comfort doesn’t add too many complicated features on the page. And your out of the box features should all respond in a similar manner to create a consistent user experience.
All the tips and techniques discussed above are useless if you can’t apply them. These ideas are very effective in every design practice and should give you a wide range of learnable interfaces to study and consider in your own design projects.
But remember to think about your visitors first. Plan out your content strategy and design your website around your user’s goals, not around another website’s goals.
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