The Retail industry is growing at an exponential rate. However, the brick-&-mortar retail outlets are lagging behind their ecommerce counterparts and competitors. Instant gratification still lures customers to retail outlets even though ecommerce sites provide them the convenience of shopping from the comfort of their home. Today, the only point of differentiation is the way we understand the customers and customize their shopping experience.
Today, the only point of differentiation is the way we understand the customers and customize their shopping experience. Tracking and analyzing the customers’ needs will help the Retail stores make that differentiation and lead to success. Online sites have been doing so since their inception, now it is Retail stores’ time to stay ahead in the game with our Retail Customer Tracking & Analyzing solution called "Shopslick". The product also has a feature to detect customer’s location in the store, access their purchase history and send out location based ads and in-store product locations for their convenience