Different Aspects Of Multi Platform Apps Design

Saurabh Tiwary | 14th June 2016

It might often lead a mobile app developer to ponder on what design approaches should be incorporated in their design process. Among a number of design approaches, the multi-platform design approach is very popular as well as highly preferred. However, there are various aspects to employ these design procedures in the app development.  Let’s take a look.

Multi Platform Apps Design

Why Multi Platform Approach Is Common?

Whenever a multi-platform project is initialized, the objective is to dive right into the programming of the software. This is because there is a need for project stakeholders to furnish the working software as early as possible. However, a major delay occurs when the app is viewed differently on different devices. And through different user opinion, it delays the project as a number of modifications are carried out. In order to avoid this, designers are compelled to come up with a design that looks good on different platforms.


  • Less time is spent on design and also it saves the overall project development time
  • It is inexpensive as compared to the platform specific design
  • Useful in consistent branding of the app
  • There remains a consistency in the navigation across all the platforms
  • You won’t lose your audience even though they switch their mobile platforms
  • In case of large user base, marketing becomes easier as you don’t have to create messages to reach specific people. You enjoy the freedom of marketing the application on various media and through generalised messages for your audience.


  • Going behind similar designs for all the platforms increases the chance of  some other app possessing the same design schemes
  • There are some issues related to Platform Integration. When we talk about integrating the app with the local settings, preferences and notifications apps, multi platform apps face too many issues.
  • Although storage options are expanded, there might be a need of cloud options and integration of third party cloud services with multi platform apps.


When most of your target users are from the same platform, the choice for platform becomes quite easy. However, when you’re catering to a large audience using variety of platforms such as Android, iPhone, BlackBerry, Windows Phone etc, there is a need to design for multiple platforms.

Oodles Studio is one of the leading design companies with technical expertise in website and Mobile Apps Design, Video Animation Design, Animated Logo Design etc. Our designers aim to deliver clients with best in-class and cost-effective designing services  based on their varied requirements.

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Saurabh Tiwary

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