I have come across a number of website owners who are incompetent to figure out if their website takes more than usual time to load. A slow website can result into reduced CTRs and can have a devastating impact on your business and development. Well, the loading speed can be determined by a number of factors. There is not one single cause responsible for the slow performance of a website. One of the probable reasons might be the use of heavily loaded content while designing the website interface.
Before you begin to troubleshoot any speed related issues, you need to get out of the dilemma whether you own a perfectly running website or not. Make sure to perform several tests to check if there persists any performance related issues.
Google offers a great testing tool that anyone can use to check any website URL. It will assist you by pointing where your site lags and what are the optimization methods you can bring in. The assessment report also displays the performance boosting options for mobile apps as well as for desktops. A good move is to make a periodic website check to ensure everything’s running smoothly.
Some of the major criteria of Google PageSpeed insights are:
While you are working with a CMS like WordPress, you might have too many unused plugins at your backend. Even though these plugins are not in use, they might be the cause of your website being slowed down. Make use of cleanup mode and remove all those plugins that are of no use. Do not employ any plugin unless you think they are a major part of User Experience(UX).
Apart from this, one of the key considerations is the effectiveness of the plugin being used. Use of an old and outdated plugins won’t help, instead be the cause of your steady website design.
Images, Videos, Animations can be a major cause for slowing down of the website interface. Although such components are the essential units in web design, choose them wisely. Eventually, it is not often required to use full-size images.
Some other ways to get rid of too much graphical content is the use of font icons instead of image-icons. If your icon font doesn’t work, convert it into the svg format. Make efforts to use less graphics in designing buttons, arrows etc.
You can read more about image optimization techniques here,
Image Optimization-A Key Element while Designing for Mobile and Web
Caching plays a very crucial role in website interface design and development. If you do not use caching, your users might be paying for this. There are varied opinions on applying caching techniques.
A cache creates a temporary file from your site so that the browser remembers the site whenever users revisit. It reduces the use of bandwidth and server load with a faster website experience. Users will acknowledge, particularly when it comes to accessing heavy website design with business applications.
Oodles Studio specializes in website design for business application needs. We focus on implementing top-end web technologies to provide best of web design experiences to our clients.